Rowell Nono's profile

Marketing Promotions

Marketing Initiatives
GWP Process (Havaianas)
Mock Up
Designed an umbrella mockup for our Rainy Season GWP
aligned to Havaianas Brand guide 
Umbrella Samples
From Mockup to reality, we sampled the approved designs and color before we mass produce the Umbrellas to ensure that the color and logo placements are correct.
Rainy Season GWP artwork
I designed Havaianas' Rainy GWP for in-store, mall-ads,
social media, websites and the like.
Partnership Promotions (Havaianas)
Designed partnership artworks and cascaded from offline to online platforms such as In-Stores, Kiosks, Mall-Ads, Website, Lazada, Shopee, Facebook, and Instagram.
Monthly Promotions (Havaianas)
Designed monthly promotion artworks and cascaded from offline to online platforms such as In-Stores, Kiosks, Mall-Ads, Website, Lazada, Shopee, Facebook, and Instagram.
New Arrivals must be the key point of our retail display, we must find a way to highlight the new arrivals, below are some samples of our strategy.
Season Promotions
We promote items and interact with our audience, we give them freebies to try our new products, because we best believe our products are quality in terms of durability and comfort, that once the consumer tried, they will always look for our premium products.
Below are my sample poster and social media artworks for the promotion 
Holiday Gift Guide
Holiday Gift Guide promotion for TaylorMade and adidas brand, First i ask the store what are the non or slow moving apparel and accessories, Second i take those all out and arrange them into the Gift Box to highlight the non moving or slow moving items, Third i take a photo and edit the images, and made a Holiday Gift Guide Promotion as early as the 1st week of December.
Event Promotions
Promotions on the event are highly important, for the consumers will have a reason to go and promotions that differ from our retail doors or exclusive only at the event itself to set foot traffic and reach our sales target. 
Product Promotions
Product Promotions are very vital to our Social Media and Retail Marketing, because consumers will know if the product has arrived or it will be coming out soon and available to our retail doors. We give them something to look forward and get excited about by posting our new arrivals and teasers about a certain product below are my sample artworks sorted by brand.
Nike Golf
adidas Golf
Bridgestone Golf
TaylorMade Golf
Fenix Golf
IZZO Golf
Marketing Promotions
Published:

Marketing Promotions

Published: